2026翻译硕士知识点指导：科技巨头需抓住机会重塑社会声誉

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　　2026翻译硕士知识点指导：科技巨头需抓住机会重塑社会声誉

　　1、原文解析-词汇语法学习

　　第五段

　　①The companies seem to sense this danger. ②Their best defence is to propose a new deal to the citizens of the world. ③That means clear and verifiable rules on how they publish and moderate content, helping users own, control and profit from their own data; as well as fair treatment of competitors that use their platforms. ④This approach may even be more profitable in the long run. ⑤Today the most valuable firm in America is Microsoft, which has been revived by building a reputation for being trustworthy. ⑥It is an example that the other big tech platforms—or digital utilities, as they are about to become known—should follow.

　　科技公司似乎意识到了这种危险。他们最好的防御措施就是向世界公民提出一个新的协议。这意味着要对其发布和审核内容的方式制定明确和可核实的规则，帮助用户拥有、控制自己的数据并从其中获利;以及公平对待使用其平台的竞争对手。从长远来看，这种方法甚至可能更有益。如今美国最有价值的公司是微软，它通过建立值得信赖的声誉而重新焕发活力。这是其他大型科技平台——或者说即将为人所知的数字公用事业——应该效仿的一个例子。

　　01 / 词汇精解

　　sense [sens] v. 感觉到，察觉到

　　verifiable [?ver??fa??bl] adj. 可核实的

　　词汇联想：verify(v. 证实，核实)。

　　moderate [?mɑ?d?r?t] v. 审核(不恰当或者攻击性内容)

　　moderate还考察过“缓解”与“适度的”。

　　【试题】But the epidemic is “moderate” in severity.(但疫情的严重程度并不高。)

　　profit [?prɑ?f?t] v. 获益

　　文中profit from...，意为“从……中获利”。

　　profitable [?prɑ?f?t?bl] adj. 有益的

　　revive [r??va?v] v. 使苏醒，复活

　　trustworthy [?tr?stw??rei] adj. 值得信任的

　　02 / 常用搭配

　　build a reputation for 建立……的声誉

　　03 / 长难句分析

　　That means clear and verifiable rules on how they publish and moderate content, helping users own, control and profit from their own data; as well as fair treatment of competitors that use their platforms.

　　主干：That means clear and verifiable rules //as well as //fair treatment of competitors。其中，clear and verifiable rules和fair treatment of competitors为as well as连接的并列结构。

　　修饰成分：on how ... content是介词短语作后置定语，修饰rules。helping ... data是V-ing短语作伴随状语。that use their platforms为定语从句，修饰competitors。

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